With a network of over 357 stores across Denmark, REMA 1000 provides local communities with a refined selection of top-quality products at a great price. Nick Norman Jensen, flow of goods manager explains: “To offer our store owners and end customers the best possible value, we must take every possible step to maximise the efficiency of our operation.”
In addition to REMA 1000, Reitan Distribution also supports the retail distribution operations for several major chains including 7-eleven, Circle K, OK Plus, BFI and Arctic Imports; distributing goods to over 950 stores every day.
Amidst intensifying competition and rapidly evolving customer behaviour, REMA 1000 has also faced significant challenges as a consequence of covid-19. “Our warehouse capacity was already stretched. However, as the pandemic caused extreme volatility in supply, we also experienced double-digit growth in demand. As a result, we have had to take decisive action to hit our service & shrinkage improvement goals,” adds Nick.
The flow of goods manager goes on to highlight how the decision to work with Slimstock supported REMA 1000’s long-term growth objectives: “We are constantly improving our business concept to establish more proactive ways of working. By taking steps to help our team make more intelligent replenishment decisions, we knew we could create a key competitive advantage; even in the middle of a global pandemic.”