Sustainability is a chance for supply chains, not a challenge
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Richard Evans
Last updated: April 17, 2023
It’s common for many business leaders to think the push for sustainability is driven solely by customers. Whether it’s fairtrade coffee or locally made furniture, the public are increasingly concerned by where their products come from. They want to know they’re sustainably sourced and ethically produced.
Sustainability has gone from ‘a nice idea’ to one of the key discussions in a huge percentage of boardrooms across the world. And whilst it’s often driven from a desire to maintain profits, there are other forces pushing for change.
The work boot’s mightier than the brogue
Research tells us, for the vast majority of businesses, the supply chain’s where the biggest environmental impact is seen.
So, if you can make changes for the better there, you’re not only impacting the immediate business around you, but the world too.
And as you jostle for shoulder room in the ever-more-competitive world of business, a more efficient supply chain, cleaner brand, and more profitable business, aren’t bad cards to have up your sleeve.
A leaner supply chain means a fitter business
The opportunities in carving out a leaner, greener supply chain are multitudinous.
It’s absolutely impossible to separate your supply chain from the wider company. Operationally, and as proven above… sustainably, it’s the beating heart of the business.
The side effects from improving its health are:
Energy costs fall, meaning profits rise
Your brand’s better received, making Marketing’s life easier